Brand Simple opens in Traverse City

Kristin Kitson is no stranger to the ins and outs of running a successful brand management agency, which is exactly why she decided to launch her new company, Brand Simple.

Kitson, who formerly worked at Tandem Design in Traverse City and long-time Chevrolet advertising agency Campbell-Ewald in Detroit, recently launched the online brand management agency with the goal of assisting local and regional clients with social media, email marketing, content strategy, website analytics and optimization.

"I love helping businesses connect with their consumers and I love northern Michigan," says Kitson. "So, naturally, I'm thrilled with the opportunity to join local business owners in promoting this beautiful area."

Brand Simple creates case-by-case plans to work with its clientele to reach current and potential customers online in a way that best suits their brand or business. Services are customized by the needs of the client, focusing on brand consulting, monthly social media management or team training.

Kitson holds a bachelor's degree in communications from Oakland University and is working toward a masters in administration through Central Michigan University.

Writer: Sam Eggleston
Source: Kristin Kitson, Brand Simple
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